As Creative Director for the Color Home TVC campaign, I built the concept around the slogan “Choose the color of your world” — showcasing how color can shape emotion, mood and identity. Each monochromatic room represented a different emotional universe: blue for calmness and balance, yellow for warmth and escapism, and red for creativity, confidence and self-expression.

Together, the three worlds transformed the campaign into a visual exploration of how interiors can reflect personality and feeling.